Following extensive research, we can reveal on this page the shops in Harrogate that continue to sell real fur (despite being contacted by us to point out the ethical and environmental impact of real fur production), and those whose policy it is to only sell faux. Right at the bottom we also mention those who did not respond to our enquiries – if you visit any of these, please ask about their fur policy and let us know! Please feel free to use the template letter below to contact fur-sellers via any of the details provided (but polite messages only please, in our experience anything else has a counter-effect). Please see this page for information on why fur is not fun!

Faux Heroes! (These guys definitely DON’T sell real fur)

Individual contact with each of the stores (all found in Harrogate) reveals it is their policy not to sell real fur. If you know of any others, please let us know at

Hoopers Department Store (this follows a successful campaign in September ’16 when they backtracked on introducing fur due to public pressure)

H & M





Gap (although they still sell it through another brand Intermix)

New Look

Dorothy Perkins

Caroline Charles

United Colours of Benetton


Mint Velvet (they actually have a declaration of ethical compliance for animal products which only endorses faux fur).

Not ‘furry’ friendly!

Despite Happi having contacted these independent shops in Harrogate to outline the case against real fur, they still continue to sell it. Please use the template letter below if you wish to contact these shops, or adapt it to be in your own words; we also provide social media details where available, or better still call or pop in to politely ask them to replace real fur with faux.

Sophie Likes – 36 Beulah St, Harrogate HG1 1QH

Tel: 01423 431865, Twitter: @sophie_likes,  Email:

N.b Sophie Likes, if you contact her, will try to justify her fur-selling by saying it is ethical. Please follow this link to know more about this.

Brace – 16 Montpellier Hill, Harrogate, North Yorkshire HG1 2TG. Tel: 01423 500100


Twitter: @BraceClothing

Liola – 5 Westminster Arcade, Harrogate, HG1 2RN, Tel: 01423 523861

Georgie’s – 18, West Park, Harrogate, HG1 1BJ, Tel: 01423 560092

White Stone – White Stone, Unit 1, Wellington House, Cold Bath Road,
Harrogate, HG2 0NA
Tel: 01423 858584
Julie Fitzmaurice – 38 Parliament Street, Harrogate, HG1 2RL,
Tel: 01423 562932
Pookie – 12 Cheltenham Crescent, Harrogate HG1 1 DH
Tel: 01423 543191
Twitter: @pookieboutique
Boho Chic –  21 West Park, Harrogate HG1 1BJ
Tel: 01423 566963
Twitter: @BohoChicLtd
Whites of Harrogate – 17 West Park, Harrogate, North Yorkshire, HG1 1BJ, Tel: 01423 564142
Twitter: @WhitesBoutique
Toast – 23-24 Montpellier Hill, Harrogate HG1 2TG. Tel: 01423 507746
Twitter: @TOASTtravels
N.b Toast, if you contact them, will try to justify fur-selling by saying it is ethical. Please follow this link to know more about this.
Rocca – 32 Montpellier Parade, Harrogate, HG1 2TG. Tel: 01423 564146
Twitter: @roccachics
Template letter: please feel free to adapt and send a personalised letter, email or social media post, which is always more effective, and please contact us to inform us of any replies you get!
Dear owner of …………………..,

I was recently shocked to find real fur being sold on your premises.

Wild-caught fur comes from animals that die generally slow and tortuous deaths in leg-hold traps. The conditions on North American and European fur farms are little better. HSI (Humane Society International) states that most animals used in EU fur farms are essentially wild. Kept in “small, wire cages, animals on fur farms have been found to exhibit stereotypical behaviour (such as pacing along the cage wall, repetitive circling/nodding of the head, etc.) as well as self-mutilation (i.e. sucking or biting of the animal’s tail fur, or other parts of their pelts). Shocking new footage from recent investigations into fur farms suggests that such abnormal behaviours and self-inflicted injuries are still prevalent on fur factory farms throughout the world, including Europe. Killing methods, including anal electrocution and gassing, are undoubtedly inhumane, inducing convulsions and a slow death. Do you think this is acceptable?

Here are some references for your information: and

Much of the trim on jackets and bobble hats is cheaper fur that often comes from China, the world’s largest fur exporter, where conditions are beyond hideous. A recent article in the Daily Express stated, “Undercover investigators found that many animals were still alive and struggling desperately when workers flipped them onto their backs or hang them up by their legs or tails to skin them……workers begin to cut the skin and fur from an animal’s leg, the free limbs kick and writhe. When the fur is finally peeled off over the animals’ heads, their naked, bloody bodies are thrown onto a pile of those who have gone before them. Some are seen still alive, breathing in ragged gasps and blinking slowly.”

The fur industry has equally been identified as a major polluter by government agencies around the world. Many of the mordants used to keep the pelts from decomposing in people’s wardrobes or on their backs are highly toxic and have been shown to poison rivers and streams, killing off fish and other water life, as well as raising rates of testicular and other types of cancer in those living near tanneries.

I love shopping in Harrogate, and think of it as a place where shops stock ethical, local products and where I can shop without being caused distress by seeing products linked with so much suffering. For this reason, I am writing to ask you to commit to becoming a fur-free store, replacing these products with the incredible faux-fur alternatives available today,

Yours sincerely,

Shops that did not respond to us:

The following shops did not respond to our enquiries. If you do see fur in these shops and/or ask them about their policy and they confirm that they sell it, please let us know at:

Rose Velvet (we did not see any fur on display in the shop)

Harrogate Dressing Room

The Clothes Room

Snooty Frox

Lynx (didn’t see any fur on display in the shop)

Sports Direct – Sports Direct have been in the headlines recently for apparently selling real fur as fake. At the present time their policy is unclear. Probably best avoided for this reason and for other reasons such as poor working conditions for employees and sweat shop style manufacturing.

For more information on luxury vegan fashion brands who do not use animal furs or skins, check out this blog by vegan handbag brand, So Long Marianne.